Our industry is changing; patients have more choices than ever before. Competing with box stores and online companies on price is futile. Customer service is going to be a bigger factor than ever before. Let’s start with the minute your patient enters your...
The success or failure of a business is dependent on a variety of factors. By monitoring several key components of your practice, you can gauge the overall health of your practice on a weekly and a monthly basis. Often times, practices do not reach their full...
In other words what are you selling? If you own a hearing healthcare practice and you answered, “hearing aids” then you answered incorrectly. Rarely is it the actual product. Whether it’s a healthcare product, a vehicle or pretty much anything else. You’re selling a...
The independent hearing healthcare provider is being confronted by a variety of outside influences unlike anything they’ve ever seen. 3rd party insurance companies who provide a hearing aid benefit that that you feel compelled to accept but a rate that leaves little...
I recently took a family vacation with an anticipated return date of a Saturday. The Saturday turned into Sunday (the initial flight was delayed, then canceled, then rescheduled). We managed to get the last seats on the last plane out of there before they stopped...
