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5 Steps to Building a Referral Network

5 Steps to Building a Referral Network

Over the last decade there has been very little growth in our profession. A contributing factor to that lack of growth has been the profession’s inability to effectively market other health care professionals. If you were planning on developing a program to increase...
Panic and the Coronavirus

Panic and the Coronavirus

Covid-19, better known as the coronavirus is causing workers to take sick days and patients to stay home.  The conventional advice is “don’t panic”, which is always much easier said than done.  While you have no control over much related to the coronavirus, what you...
Murphy’s Law in an Audiology Practice

Murphy’s Law in an Audiology Practice

If you own your own business then you know that some days it just seems like anything that could go wrong does go wrong. Better known as Murphy’s Law. The reality is that stuff happens. Sometimes it’s something small.  Unfortunately there are times when the...
What Is the Point of a Trial Period?

What Is the Point of a Trial Period?

My son does not like ketchup. There was a brief “trial period” during which he tried it, hated it and refused to try it again. It’s not a problem; most people have at least one food they don’t like. How do we know what we do and do not like regarding food?...