My son does not like ketchup. There was a brief “trial period” during which he tried it, hated it and refused to try it again. It’s not a problem; most people have at least one food they don’t like. How do we know what we do and do not like regarding food?...
If you’re not planning to sell hearing aids online, how can you compete with companies that do offer online hearing aid sales? Many people have engaged in the online shopping versus brick and mortar shopping debate. Both brick and mortar stores and online...
Michael Poole, VP of Audiology Practice Builders, will begin most conversations with a single sentence. Let me ask you a question. It’s an unusual way to start a conversation, and I’ve often wondered why it’s so effective. He uses this statement both personally and...
For every new patient with a hearing loss who walks through your door you’ll hear a few versions of the same story. “I can’t hear, I don’t want to admit I can’t hear. I don’t want to be here. I’ve heard horror stories about hearing aids and I have access to the...
